Made for Millions

An Exhibition of Conceptual Design by
Laura Straße & Benedikt Gnadt

Curator: Mohammadreza Movahedi (Raf Projects)
Project Management: Hirad Sekhavat & Alireza Labeshka

April 21 – May 12, 2017
Kaaf Gallery

Made for Millions Poster
Made for Millions Poster

KAAF Institute is pleased to present “Made for Millions” an exhibition of conceptual design by German designers Laura Straße & Benedikt Gnadt which will open with a reception on Friday April 21st, from 4 to 8 PM; an introductory speech will be given by Mohamdreza Movahedi, design curator at DiMatti Studio at 7 PM.The exhibition will run through May 12, 2016 and will be on view every day from 4 to 8 PM. Laura Straße and Benedikt Gnadt are also KAAF institute residents from 11 April to 1 May in Tehran; they will be available in KAAF exhibition space for any question in the opening day.

The exhibition Made For Millions shows the work of the two German designers Laura Straßer and Benedikt Gnadt presented by Raf Projects at Kaaf Institut from 21. April to 12. May 2017 in Tehran, Iran.

Laura Straßer is a porcelain designer, whose works are almost made exclusively with the material porcelain. Benedikt Gnadt is an industrial designer who is concerned with both traditional production methods and new production techniques such as 3D printing.

Design is defined by its context and is characterized by development and production processes. Design should serve the need of the people. As the society and the need of the people is constantly changing, design has to adapt to that. Gnadt and Straßer have different approaches here: the work of Straßer usually begins with a story and anecdote from the history and tradition of porcelain production. Gnadt’s designs are based on an economic and process-oriented approach.

In addition to selected works by the two designers, the exhibitions will also reveal the inspiration and the development process. This opens up the possibility for visitors to get to know the history and design methods behind the products. For the exhibition, the two designers have for the first time created a joint work, which will now be shown as a premiere in Tehran.

This exhibition is being kindly supported by IFA/Stuttgart. Partners: Raf Projects & mbnqstudio.